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A penalty from Google means that your search engine rank is going to be affected.  Stay with engaging and useful articles on Googles side.  Its also important to write content related to your business.  You might attract an audience but not the ideal audience to your site Should you write a post on something that doesnt pertain to your industry. Publish Unique Content Some business owners fall prey to having market advertising company or a service to write and post content on their blog.  While thats do your research to ensure the content you are currently receiving is not also printed on another blog.  An easy way is to conduct a search of this very first paragraph of any content which you purchase from business or a writer. If you arent able to outsource your own blog posts, check out this informative article on the best way best to compose original content.    Write Regularly A frequent scenario is that business owners begin writing and then cease after a short period of time.  Maintain an editorial calendar and stick to a program for blogging. Although you ought to aim to site for a minimum, its important to recognize that there is essentially no limit to the quantity of blogging you're doing.  A site that hasnt been updated in a couple of years may lead individuals that encounter that the business to be believed by it is inactive also. You can become the thought leader in your industry Should you write about something specific enough in your blog.  Not every blog article has to be award-worthy, while thought leadership is important.  Listed below are 130 ideas business blog themes that you may use all year long.    Break Up the Text No one likes to see a giant block of text.

 

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Title your article if your article is a listing of must-dos or tips.  Stumbling upon a blog article with 7 business blogging best practices introduced in a numbered list is much more attractive to readers compared to a long post with apparently no business.  Long blocks of text may bully readers right into not spending their time reading your post. Reduce bounce rate by breaking up articles.    Use Pictures Another way to break text up would be by adding pictures in posts.  Pictures and keep viewers interested and graphics are visually attractive.  Returning to the case in the very first stage, youre and if youre writing a blog post about an award your restaurant obtained using targeted key words for this , definitely include pictures of this award in the site article!  Post images of the award ceremony or a party to celebrate the winners. If you dont have any images to include, use a free stock photo rather than not adding any picture at all.  Keep in mind that correctly tagging your images with keywords can help boost the SEO of this post to.  Google can't read images, but it can read the alt text (text alternative). Images have the potential to rank within an image search on Google.     Establish Dont expect blog success overnight.  Results will take some time.  Business sites will help convert visitors into prospects almost immediately because they allow a company owner to display their knowledge and expertise in the industry. This doesnt mean, however, working for you or that blogging right.  Consistent blogging will pay off over time. Follow these blogging best practices for your businesss site and you need to see success!  For more help download our free guide below: This post was published July 6, 2018 and updated.

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You know that writing fantastic blog posts is half the battle, Should you use blogging to market your company.  Knowing when to post them may make all the difference in whether your blogs get and how to title them, talk about them commented read and ignored.  The Colossal Content Marketing Report recently analyzed 1.16 million articles from 4,618 blogs by publishers including content marketers, people and media companies. When Should You Post If youre posting only on weekdays, for example 87 percent of those posts in the study, you might want to reevaluate your strategy.  Blogs posted on weekends got more shares normally.  Saturdays were the very best day for sharing: Although just 6.3percent of posts in the analysis were published on Saturdays, these articles got 18 percent of social shares. To 6 p.m. Eastern time), many engagement with and societal sharing of posts happened after hoursfrom 9 p.m. to midnight Eastern, with a major spike in 10 to 11 p.m. Takeaway: Attempt scheduling some posts for sharing or weekends articles on social media later at night rather than during business hours. Once post names went beyond 60 characters, however sharing dropped.  In case you ask a question on your blog post titles Survey says Yeswhile 95 percent of blog post titles didnt include people that did received nearly twice as many shares, a question mark.  Keep in mind, however, that posts with two or more question marks had the smallest quantity of shares. Takeaway: If you name blog posts, look for a middle ground.  Interest is sparked by questions, but dont go overboard.  And capitalize like a tween girl.  

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Want more information to Advertise your business Register for the Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you get to learn small business owners, comment on our articles, to ask questions about marketing and get special offers from our partners on company services. Word Press is a CMS effective at constructing just about any type of Website and has been around for a while now you'd want.  With that Word Press began as a platform.  You can see a lot of its ancient influences exist, although a huge amount has grown since its inception. Theyre typically just part of this Word Press website as whole, while modern Word Press websites often contain sites.  Blogs are added on so often that they are almost regarded as an afterthought when it is time to set them in.  We also want to caution folks about using sites or slapping them together too hastily while we strongly recommend a site for most websites. Belowwe look at tips and some blogging criteria to make sure your Word Press blog is a source which people want to see.  If youre going to read the entire article based on its ease of reading readability Determines Retention When you take a look at a post, you can immediately tell. We generally dont remain on those pages for at least a couple paragraphs, if that, unless that content is absolutely amazing!  When putting together your blog, its important to make sure your audience isnt combating your layout.  Below are few tips to maintain your site legibility in order: Use bigger fonts.